curaeted socials.

SOCIAL MEDIA STUDIO FOR FASHION & LIFESTYLE BRANDS

Welcome to Curaeted Socials! From my boutique studio in Portugal, I help brands elevate their online presence through strategic social media management, creative direction, and content development. With a flexible, collaborative approach, I tap into a trusted network of creatives and independent talent when needed; ensuring each project gets the right attention, vision, and expertise. Rooted in a cross-cultural perspective and a deep love for thoughtful branding, Curaeted offers personalised, hands-on service without the overhead and complexity of traditional agencies. While based in Portugal, I work globally; bringing clarity, creativity, and connection to every brand I support.

Cultural Pillars

My values are the foundation of everything I do. They shape how I work, collaborate, approach challenges, and create meaningful results for the brands I support.

Services

Just like an orange, a strong digital presence is built layer by layer — with care, clarity, and creativity.

I offer a selection of services designed to help your brand grow with purpose, stand out with flavour, and connect meaningfully in a crowded digital world.

From strategy to content, everything is thoughtfully crafted to give your brand the right balance of freshness and focus. Explore the offerings; and let’s bring your vision to life, one juicy idea at a time.

We build the roadmap for your brand's social media success. Our comprehensive strategy outlines which platforms to prioritise, what content will resonate with your audience, when to post, and how to measure results. We analyse trends, competitor activity, and audience insights to create a data-driven approach that aligns with your business goals and maximises engagement.
We handle your brand's daily social presence, curating and posting content that resonates with your audience while monitoring engagement and responding to followers. Think of us as your dedicated social team, keeping your online presence active and authentic.
We produce shareable content that reinforces your brand identity while engaging your audience. From photography and videos to graphics and copy, our content is crafted to perform across platforms.
We create targeted, goal-driven campaigns that cut through the noise. From concept to execution, we design comprehensive strategies that align with your business objectives and deliver measurable results.
We give your brand a distinct visual voice. Our art direction ensures all visual elements, be it photography, graphics, or videos, work harmoniously to tell your unique story and create a cohesive, memorable brand experience.
We transform inboxes into opportunities. Our email campaigns nurture customer relationships through personalised, beautifully designed content that drive action and turn subscribers into loyal customers and advocates.

Tour Our Orchard

The Orchard Method

My “Orchard method” is a comprehensive social media management philosophy that treats your brand's online presence like a thriving orchard requiring careful cultivation and attention.

Just as successful orchards don't appear overnight but require strategic planning, creative nurturing, and consistent maintenance, your social media presence follows the same natural cycle of growth:

Plant

I lay the groundwork for your social media success by analysing your brand's unique position, understanding your audience, and creating a tailored strategy. Like planting the right seeds in fertile soil, I establish a strong foundation that aligns your content, posting schedule, and platform selection with your business goals.

Blossom

I bring your social media presence to life through expert art direction and content creation. Whether remotely developing concepts or creating assets myself, I ensure every visual tells your brand story. I carefully craft creative briefs tailored to social platforms, then transform them into engagement-driving content.

Harvest

I actively manage your accounts to reap maximum rewards from your social media investment. Through daily community engagement, performance analysis, and strategy optimisation, I nurture ongoing growth. This consistent management transforms your social media presence into a powerful marketing channel.